Roofing

Automation that wins the storm and closes the estimate

Roofing revenue arrives in bursts and disappears just as fast. The hail hits Tuesday, the canvassers are out Wednesday, and by Friday the homeowner has signed with whoever called back first. Karteric™ builds the systems that respond instantly, keep the claim paperwork moving, and follow every estimate until it's a yes or a no.

Start with a conversation

The reality for roofing contractors

Demand doesn't arrive evenly — it arrives with the weather. One hailstorm can generate more inquiries in two days than the previous two months combined, and every competitor in a hundred-mile radius is dialing the same neighborhoods. Speed to the first conversation decides most of those roofs, and a form fill that sits unread until the next morning is a roof somebody else is tearing off.

Then the slow part starts. Inspections need scheduling around the homeowner, the adjuster and a crew that's already stretched. Claim numbers, deductibles, policy pages and adjuster contacts trickle in over text, email and voicemail, and the estimator ends up assembling a file by hand before the supplement can be filed.

And the estimates that don't close immediately mostly don't close at all — not because the price was wrong, but because nobody followed up on day four, day eleven and day thirty while the homeowner was still deciding. Meanwhile the seasonal crew you hired in spring is learning your process from whoever happens to be in the office.

What automation does for roofing

Five systems built around how roofing money actually moves — the surge, the claim, and the estimate that goes quiet.

  • Instant storm-lead response at any volume

    Every call, form, door-knock QR scan and ad lead is answered within a minute — day, night or during a hail event — with a real reply, address confirmation and a proposed inspection window. Damage-area leads get prioritized automatically, and missed calls trigger an immediate text back.

    The surge gets worked as it lands instead of sitting in a pile until the neighborhood is already signed.

  • Inspection scheduling without the phone tag

    Homeowners self-book from real crew availability, grouped by neighborhood so a route doesn't zigzag across the county. Reminders go out the day before and the morning of, weather reschedules push automatically, and adjuster meetings get their own confirmation thread.

    Estimators spend their day on roofs instead of coordinating three calendars by text.

  • Insurance document intake that chases itself

    A structured request collects carrier, claim number, adjuster name, deductible, policy declarations and prior-loss history, then nudges until each piece is in. Photos from the field attach to the same job record, and the supplement package is assembled rather than reconstructed.

    Claim files come together in days instead of weeks, and supplements stop stalling on a missing page.

  • Estimate follow-up that runs for weeks

    Every proposal enters its own sequence — a same-day recap, a financing option, a warranty explainer, a check-in when the adjuster's report lands, and a final decision prompt. It stops the moment the homeowner replies or signs.

    Deals that used to die in silence get a real answer, and your close rate stops depending on who had time to call.

  • Review generation tied to job completion

    When the dumpster is hauled and the final invoice clears, the homeowner gets a review request naming their crew lead, with a direct link. Anything lukewarm routes to you privately before it becomes public — plus a neighborhood referral ask while the new roof is still the talk of the street.

    You show up first in local search in the exact ZIP codes where you just worked, before the next storm.

We don't sell a boxed roofing platform. We learn how your storm season actually runs — how canvassers hand off, how estimators build files, where supplements stall — and build to that. Proven components where they fit, custom where your market doesn't look like anyone else's.

The payoff

First response wins more roofs

In a storm market the contractor who replies in minutes signs a disproportionate share of the neighborhood. Answering every inquiry instantly, at any volume, turns the same ad and canvassing spend into materially more signed contracts.

Faster claims, faster cash

Complete documentation collected automatically shortens the run from inspection to approved supplement to paid invoice. Fewer files stall, fewer supplements get kicked back, and the money moves at the speed of the work.

Estimates that don't go cold

Weeks of structured follow-up on every proposal recovers jobs you already paid to generate and inspect. It's the cheapest revenue in roofing — nobody has to knock another door for it.

How we work

Discovery first. We won't quote a system before we've seen a storm week through your eyes.

Intelligent by design

We map how leads arrive in a surge, how inspections get routed, and where claim files lose days before we automate anything.

Outcomes over outputs

Success is signed contracts, approved supplements and faster collections — not a dashboard full of workflows.

Human at the center

Your estimators keep the homeowner relationship and the roof judgment. The system handles the chasing and the paperwork.

Future-proof

Built to hold up under a hundred-lead day, a second market, or a seasonal crew that turns over every year.

Roofing automation questions

Can you handle the volume spike after a hailstorm?
That's the exact case we build for. A storm system doesn't care that your office has two people — it drops three hundred inquiries in forty-eight hours. Automated intake answers, qualifies and books inspections at any volume, so the surge gets worked instead of triaged from a pile of voicemails a week later.
Will this help with insurance claims paperwork?
It removes the chasing. Homeowners get a structured request for their carrier, claim number, adjuster contact, deductible and policy documents, with automatic nudges until each item is in. Everything lands in one place tied to the job, so your estimator isn't digging through text threads before an adjuster meeting.
Do I have to change my CRM or estimating software?
No. We build around AccuLynx, JobNimbus, Roofr, CompanyCam, EagleView, Hover or a spreadsheet — whatever your crews and estimators already use. The automation connects your tools rather than replacing them.
We staff up seasonally. Does that break anything?
It's built for it. Routing, templates and follow-up sequences live in the system, not in one veteran's head, so a canvasser or estimator hired in April works the same process as someone who's been with you six years — and when the season ends, nothing stops running.
Do you serve my area?
Yes. Karteric works with roofing contractors across the United States. Everything is deployed and supported remotely, so storm markets from Texas to the Midwest to the Southeast are all in range.

Tell us how your storm season runs

Bring the parts that break under pressure — the surge, the claim files, the estimates that go quiet. We'll listen first and figure out what actually fits.

Start with a conversation